Buraq Automobile Reshaping Motorcycle Market

At last the wait is over good news for motorbike enthusiasts about the launching of Beneli and Keeway in Pakistani Market. This news will definitely shake the grounds of local motorbike manufacturer’s monopolists, which definitely leads them to redefine their existing strategy. The competition will touch new limits ultimately benefiting the ultimate consumer.

Buraq Automobile (Pvt) Ltd takes the initiative to break the grounds by launching to motorcycle brands simultaneously Beneli (Italian bike manufacturer) and Keeway from Hungry into the category of 250 cc and 150 cc keeping in mind the need of design with global standard to make it user adaptable.

Benelli was established in Pesaro, Italy in 1911, which possibly makes it the oldest of all European motorcycle factories in operation and the oldest European motorcycle factory in non-stop operation was established in 1921.Benelli, while making its presence global in around 80 countries with a variety of 250 cc to 1130cc super bikes.

Keeway was born in Hungary in 1999 with the dream and conviction of being regional leaders in the scooters segment. After 15 years, Keeway has become a Multinational Motorcycle Brand with presence in over 80 countries, manufacturing not only scooters, but also high technology motorcycles from 100 cc to 250 cc.

Now, Buraq Automobile while considering the current market scenario expected to be launch within two months according to their official website. This happening will definitely reshape the preferences of customer by offering the variety to evaluate cost benefit analysis of their spending.